How Minted and The Frame Make Artwork More Accessible to All – Samsung Global Newsroom

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Considering that the launch of The Body in 2017, Samsung Electronics has strived to make artwork far more attainable for all. The Frame Art Retail store lets for incredible, 1-of-a-kind artwork options to be obtainable to shoppers from the convenience of their very own homes. Legendary institutions, artwork collectives and unbiased artists alike have all contributed to the Art Store’s ever-expanding collection, letting people to appreciate far more than 1,600 works of art suited to their distinctive designs and preferences.


The Art Store’s increasing level of popularity has also presented increasing artists a platform for their work to be observed by hundreds of thousands of artwork lovers and design and style lovers all over the world. In particular, the Minted X Samsung The Frame partnership has permitted independent artists from more than 100 nations around the world to have their do the job displayed together with legendary operates from renowned artists and institutions.


Samsung Newsroom sat down with Mariam Naficy, Founder, co-CEO and Chairman of Minted, about the Minted x Samsung The Body partnership and how this engineering empowers artists with additional options.



Q: Can you tell us far more about how technological know-how allows you to have out your mission to help new artists and make artwork additional available?


It can be difficult for new artists to reach a substantial audience in the artwork environment. Our mission has always been to showcase the finest in independent style and design to buyers everywhere you go, regardless of an artist’s history.


For instance, Minted holds open artwork and style challenges that allow for anybody in the world to post their art or design. Our consumers vote for their preferred submissions, and Minted’s proprietary algorithms parse as a result of millions of these votes to determine the profitable types. This crowdsourcing method champions inclusivity although bringing refreshing and trendy models to sector. Collectively with The Body and the Art Keep, we are very pleased to produce a pathway for unbiased artists to display their perform digitally in thousands and thousands of residences.


▲ Mariam Naficy, Founder, co-CEO and Chairman of Minted


Q: What created you decide to collaborate with the Art Retailer?


The Art Shop shares Minted’s dedication to helping buyers explore and help artists. Samsung has curated amazing artwork, which include performs from prestigious museums all over the planet. We’re honored to see art from Minted artists in the similar electronic gallery as the traditional or standard masterpieces. By bringing the artwork of up-and-coming and emerging artists into peoples’ residences, Samsung is fostering inclusivity and accessibility, which are two values that are vital to Minted.



Q: Can you share with us an artist results tale that was built attainable with Minted?


All the artists who have been showcased in the Artwork Retail outlet have these various backgrounds, vocation paths and individual tales. For instance, Bethania Lima, a Brazilian surface designer living in Uruguay, has developed her company through Minted — and has had the possibility to deliver her get the job done into even much more homes globally through our partnership with the Art Retailer.



Q: What are some rewards of exhibiting art on The Frame vs extra regular approaches of accessing art this kind of as viewing artwork galleries or exhibitions?


In numerous houses, the tv is in a home that serves as a gathering spot, and bringing artwork into your dwelling is a excellent way to share the natural beauty of design and style with close friends and relatives. Displaying unique artwork on The Frame turns an day-to-day residing place into your have dynamic gallery that can be enjoyed from the convenience of your household with the folks you like.


The Artwork Store’s audience has ongoing to increase, which has led to greater earnings options and better results for showcased artists. We also appreciate the curated, thematic lists that assist folks discover artwork in the Art Retail outlet.



Q: How has your have work evolved because you initially partnered with Samsung?


Minted’s ongoing layout competitions be certain that we always have the most current in art and layout, and we’re incredibly psyched to have refreshed the Minted Art selection for the Art Retail store this 12 months. It is the very first main refresh of our assortment since we launched, which is pretty interesting. Our new collection options a numerous group of artists and new art tendencies.



Q: What parts would you recommend for buyers to get pleasure from through The Frame’s Art Mode?


“Everything Changes”, Fernanda Martinez


  • Fernanda Martinez is an Oakland, California-based artist and founder of La Tinta Art. She explores the subject’s relation with the surroundings as a result of her summary paintings and murals incorporating normal factors as themes. With an experimental and intuitive strategy to her do the job, her items are special statements that represent feelings of link, expansion and growth. In individual, Martinez’s artwork “Everything Changes” was inspired by a sunny working day in the city. Combining the yellows and browns from city buildings with vibrant golds, oranges and blues generates a special and fashionable composition.


“Festooned”, Brandy Brown


  • Brandy Brown is the creative director of Marabou Design. As a wife and mom, she crafts with the notion of her present day family members and their remarkable mates in mind. Her history is in graphic arts, and she believes that functionality and cleanse style and design go hand in hand. Substantially like her personality, her aesthetic is described as both playful and good. In her piece “Festooned”, Brown desired to depict the serenity of a BIPOC1 woman holding a lush arrangement of florals. Just as bouquets arrive in quite a few varieties and shades, Brown preferred to capture the vast spectrum of femininity by her electronic art.


Linear Abstract – “A Prolonged Ray Around”, Raven Erebus


  • Raven Erebus is a Silicon Valley-based artist who labored as a application engineer just before turning to art full time when her health declined. Erebus’s get the job done discovers the magic in the everyday planet about us and is generally encouraged by her quick environments, as she has a long-term disability. Erebus describes that her easy pen and ink drawings, like “A Lengthy Ray Around”, consist of interlocking strains inspired by the styles found in character. The lines develop pathways, rays and arches ensuing in a soothing minimalist design and style that is great for modern decor.


To see the most up-to-date crowdsourced art items from the Minted x Samsung partnership, head to the Art Shop on The Frame.



1 BIPOC stands for Black, Indigenous and men and women of coloration.

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